Tampilkan postingan dengan label BIZ. Tampilkan semua postingan
Tampilkan postingan dengan label BIZ. Tampilkan semua postingan

2/21/2009

MARKETING FOR CONSCIOUS ENTERPRENEURS

There's a mistake I see happening everywhere. In fact, it's one of the biggest mistakes I've made in the past. The mistake is this: Many business owners never get clear about WHO their market is, IF there's a demand for their product or service, or HOW they will market and sell their products or services. They only know that the business idea they were given was a gift from God and therefore it MUST be destined to work in the marketplace!

If you are a business owner with incredible gifts and talents, but you're unwilling to get serious about sales, marketing and money because you say, "God will provide for me," listen up. Yes, God does provide. But, remember that money doesn't drop from the heavens; it is given to you through human hands (your target market's hands), in exchange for the products and services you provide and sell.
If your idea or dream feels like a spark of the Divine, that is a good start! But even the greatest ideas, the greatest dreams have to be relevant and delivered to your market to secure income and success. So, before you put your big idea into big action, take the following steps. (You'll thank me later.)

Step One:

Research - Research your idea to see if there is already an established market demand for your service or product. This step can be as simple as a Google search to see if other people have successful businesses in a similar area. I also recommend you go to the bookstore and look to see if there are books on the topic your business idea is based on. The more research you do, and the more similar enterprises you find, the better. (Competition means there's a market for your product/service.)

Step Two:

Identify - Identify your specific target market. You need to become crystal clear on who your target market is, because this will help you execute a marketing plan that simultaneously attracts those people you feel called to work with, and repels those people you don't. Repel may be a strong word, but it's true. Your Divine gift is not going to be expressed at its highest potential when you have clients who drain your energy, don't pay you enough money, make mountains out of mole hills and don't respect your time. And, that's exactly what happens when you attract the wrong type of client.

Step Three:

"Sell" Finally, you've got to get comfortable with selling. I'm not talking about the "cheesy car salesman" type of selling. I'm talking about selling something you believe in because you know your product or service matches the needs of your prospect or client. Take comfort in the fact that conscious business marketing is totally ethical. It has nothing to do with "closing the deal" but everything to do with "opening a conversation" about the ways in which you solve problems for your clients. Sadly, I see many entrepreneurs completely miss the point when it comes to connecting with their market. Without the connection to your market, you have no business. Remember, all successful businesses are the solutions to someone's problem.

The bottom line is, as a conscious entrepreneur, you have to go beyond the big idea. You must be clear about who your market is and how you can reach them with your message. And, you need to embrace the value of your product or service and ask for what you're worth!

SOURCE
http://www.loveyourlife.com/
http://EzineArticles.com/?expert=Christine_M._Kloser

GREAT HEADLINES FOR YOUR POSTER

Successfully marketing your business often boils down to the success of one key element in your poster printing - your headline. It is the one thing that can get you attention from your target clients, and eventually convince them to read the entirety of your message.

Studies have shown that effective headlines often rake 17 times more sales. Headlines have proven to either attract tons of attention or be ignored instantly. It can help you target your specific market, and it is a powerful element in your custom poster printing that can pull your target clients in your business.

Your message is worthless unless you have a strong headline to front it. Any marketing guru can tell you that without a great headline, your poster printing will not even be able to get as many target clients to increase your sales. In fact, the results you get from your custom poster printing are directly proportional to the interest you stir up with your headline. Good headlines can double your response; a great one can nearly triple it and more. As many as 10 times of your target clients will be enticed to read your message.

The key is to have a headline that gets their attention. And how do you do that? With benefits of course. What can be more enticing than the benefits one can get from your message? A headline packed with benefits usually gets clients. Always remember that people in general are only interested in things that would give those benefits. What is in it for me? That is what occupies their mind every time they look or read an ad or message in your poster printing.

Just take yourself as an example. When you read an article, do you read the whole story directly or do you scan first the headline and see if you will be interested? Your target clients are no different. When they look at an ad, they are thinking about themselves - their own situation, their needs and wants, their issues and concerns, their lives. To successfully get your message across, you need to address these issues in your headlines.

Your custom poster printing can be persuasive with a powerful headline. To improve on your outcome, put your benefits in your headline. That way, your target readers would find it hard to resist and ignore your message. An irresistible offer in your headline has the power to make your target clients eager with anticipation to read more and find out how they can get the benefits.

SOURCE
http://www.printplace.com/
http://EzineArticles.com/?expert=Janice_Jenkins

1/24/2009

3 THINGS ALL AFFILIATE MARKETERS NEED TO SURVIVE ONLINE

Every affiliate marketer is always looking for the successful market that gives the biggest paycheck. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just good marketing practices that have been proven over years of hard work and dedication.
There are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.

What are these three tactics?

1. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.

Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

2. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.

Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.

The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.

Try to use these tips for several affiliate marketing programs. You can end maintaining a good source of income and surviving in this business that not all marketers can do.
Besides, think of the huge paychecks you will be receiving…

http://www.sutiknoslamet.com

1/11/2009

Make Money Online - How To Make Money Online

By : Carael Knight

The best way to make money online is by starting out small. When someone considers a way to make money online, they will often think big. They will try to come up with a way in which they can charge a person a larger amount of money in order to make their dreams come true. However, sometimes, it is easier to think small. For instance, if you would happen to charge $300 for your services, you may only get a few people who will be willing to pay you that amount of money. However, if you were to charge each person $3 for your services, you would likely receive inquiries from a much larger number of people and thus make more money in the long run.

Classified ads are a great way to put this idea into practice. There is an unspoken limit on how much money a person is willing to spend when responding to a classified ad. The newspapers do not put a limit on this. It is the people who are reading the newspaper who make a conscious or unconscious decision how much they are willing to spend. In order to make money online, you will need to be able to figure out what that magic number is. It can be different for different people so you cannot expect to please everyone. However, finding an amount that pleases the largest portion of the readers will be very beneficial.

One of the important steps with classified ads is to make sure that readers know what they are paying for without revealing too much information. If the reader can get enough information from your ad, they will not be willing to spend money to find out more which is how you will make money online. However, if you leave your reader wanting more, they are much more likely to send you that money to find out more about your opportunity. Wording is the key when placing classified ads for profit.

No one can expect to become rich quickly. There is no way to make money online that will leave you with enough money in the bank to live the rest of your life in comfort. There will always be some work that is involved. It is a wonderful thing to think that you can make millions in just a few short months but it is not feasible. Starting out small and asking for a significantly smaller amount of money will lure more potential customers and make you more money in the end than asking for a large sum of money that very few people will be willing to spend.

How to earn money online

Financing your business while it is in its beginning stages can be difficult especially if this opportunity to make money online is you only source of income. There are many ways in which a person can obtain the necessary financing to ensure that their business gets off to a successful start. Finding these ways may take a little bit of effort but they are out there just waiting to be discovered.

Starting up a business often requires the owner to have a certain amount of money set aside for start up costs. This can include buying enough inventory to get started as well as paying for the utilities that a business needs such as a phone, internet and electricity. How much money you will need will depend greatly on how big your office space is and what type of business you have. This poses the new question of how you will get the money to start your business to make money online. There are many ways to raise your start up capital.

The most common way that a business to make money online acquires their start up capital is through a loan. The owner must create a business proposal that outlines what their business does and how much money they project to make. They may even need to come up with some collateral in order to secure a loan from a bank. This process can create much disappointment for a business owner and may delay the start of the business.

Another way in which a business can get started is through personal finances. Many people who wish to make money online continue to work their regular job while getting their business started so that they have a steady flow of income until their business takes off. However, this can take up a lot of the owner's time as they will essentially be working two jobs and may have little free time of their own. This can be very stressful for a person.

A third option is to look within your own home for items that you no longer need. Having a garage sale or selling items on internet auction sites can be a great way to make money online. Even if you think that the items that you have collected are virtually worthless, there is a chance that there is someone out there who values that item and is willing to pay for it. Garage sales can be very profitable as can online auctions.

Make money online by placing classified ads

Classified ads are one area that you will need to spend money in order to make money online. One of the first steps in determining how much money will need to be spent is to decide where you will need to advertise. Choosing magazines and newspapers that your potential customers are most likely to read is one of the best ways to find places to advertise. For instance, if you offer dog grooming services, advertising in the local newspaper is a great start. You can also place classified ads in any dog or pet magazines that you are aware of.

Creating a business that will allow you to earn your living from your very own home can be very satisfying to a person. They will get to be their own boss and will get to reap all of the benefits of business ownership. There will be no employees to pay and all of the profits will go directly into their own pockets. However, there are often costs that are involved when operating a business. Not all of the money that is brought in will be available for personal use. To make money online, you will need to spend money in certain areas.

It is very important to price out classified ads before you begin your business to make money online. Knowing how much money you will need for start up can help you to determine if you can start a business up on your own or if you will need the help of a loan or investor to begin. The cost of classified ads will vary widely depending on the publication as well as the size and type of ad that you will decide to run. How much money you spend in an area such as advertising can be a good indicator as to whether or not your business will succeed.

Once you have determined where you will need to advertise to make money online, you must then contact those publications. You will need to find out what the rates are for your advertising needs. It is great to have a big flashy advertisement with full color pictures and eye-catching fonts. However, it can be just as effective to place a well worded black and white, words only ad as well. In fact, it is advisable to place your classified ads in lower cost publications in the beginning to make sure that there is a market for your product or services.

Article From Free Articles Directory

Generate Passive Income and Leverage Your Time Effectively with Information Products

By : Caleb Scoville

One way to leverage your time and propel you to expert status is by creating information products. A CD is an information product. This is something that can be free or for a fee. The free option is opt-in bait for a website, the ethical bribe, or the "pink spoon" as it is sometimes referred to. CDs are extremely easy and inexpensive to create and market.

This article was harvested from a transcribed teleseminar I hosted which can be part of a teleseminar. It may not be something that I'll sell, but it's something that I can use as opt-in bait. Then I don't have to deliver this teleseminar every week or month. I can just say, "Do you want to learn these things?" and I can use the same sales or opt-in page I use to get people to opt in to this seminar. I can send them directly to the recording.

It can be just as effective as a teleseminar. The only reason it might not be quite as effective is there's not a specific date attached to it, so there's not as much urgency for people to opt in. There's nothing that it has to go into once you put it up there. There's no reason not to take advantage of this kind of thing.

Also, the recordings can be sold as bonuses along with other programs or products to add value. If you have some sort of coaching or higher-end program, you can include a recorded teleseminar, for example, "The Seven Deadly Mistakes" or "Six Essential Tips." This is a great way to leverage that if it pertains to your target market and the problems that they have.

The recordings are also an instant legitimizer. Once you become a publisher of an info product, things will start to happen differently for you. Obviously, it's not going to happen overnight, but you will have more opportunities if you have some sort of product to sell or give away.

If you have hosted a teleseminar, you already have an info product. There are a couple of different options. One could be a digital download, which is easy to set up. I suggest doing that no matter what.

There are also the CD and print material. There's usually a higher per CD value with these, but it really depends on your niche market. You will just have to look into that to see which one is more realistic for you and a better deal.

I definitely encourage you to get started with this. It doesn't have to be perfect. Even if you just record and do not edit or spiff it up, your content can be a great legitimizer to give away to your prospects.
Author Resource:- Caleb Scoville helps consultants, trainers, coaches and service professionals, multiply their impact with information products and audio and video online marketing strategies.

Article From Free Articles Directory

Apply Internet Marketing Strategies for Online Business Growth

By : Alan Smith

Today nearly all businesses have website of their own, but not all of them make to the top of search engine results or get the targeted net traffic. Many times the primary reason is absence of effective internet marketing strategies. Despite of shelling out thousands of dollars on website designing and other web development strategies, websites fail to leave the long lasting positive impressions. Consider it as important part of online business and take professional help to carry out online marketing. Combination of all correct marketing strategies contributes towards success. It includes presence of desirable products/services, strong communication system, effective marketing plan, good website design and so on.

Experts advice that never underestimate online business and use serious internet marketing strategies. All of the criteria essential should be met, your marketing specialist can help to sail smoothly through the problems faced in getting increased profits.

One way is to use link popularity software where you can decide which are the most favorable ideal link partners, evaluate the links and record the level of popularity of links.

The selection of online marketing tool depends largely on the products/services your company deals in. As one tool would be useful to one type of business but might not work for another. Video marketing is fast becoming widely used online tool to attract the target customers and convert them into real clients. It can be done by adding video production software and digital video camera.

Another strong internet marketing tool is article marketing for online business promotion. You either write by yourself or hire professional writers for it. After that you can do appropriate search engine optimization.

As and when a business grows, numbers of customers grow in number making it difficult to keep track of them. In such circumstances autoresponder software can be very beneficial where you can communicate with the clients through e-mails. Automation of newsletters and ezines can be done. Having affiliate program software can also help in generating better online results saving money and resources.

Blog marketing is very helpful in online marketing of small businesses. It acts as a very strong marketing and branding tool helping in getting newer businesses and widening the profit share. More number of people visits your website, drawing new advertisers to your website and yielding more earnings.

No matter how useful information you share or products/services you have to share, if it does not appeal to the target audience it becomes difficult to procure the intended profit shares. For this purpose you should use specific online marketing strategies.

Article Source: Free Articles Directory

About internet business opportunities

by: Jerry T. Leonard

Internet business opportunities are growing day by day. These days, websites are flooded with so many links and ads, due to which a person can easily get confused. But this is just one part of the story. Unlike traditional business where business is done within a limited time and space, internet business can be conducted world wide, irrespective of the customer’s geographical location. Through internet business, more people can be targeted within a short period of time. Also, one can start a profitable home based business, by using the Internet, from the comfort of your own home.

There are various types of internet business opportunities that are available on the internet. Some of the types are as follows:

1) Selling of eBooks:
You can create eBooks based on your knowledge towards a particular topic. For example: If you are good in cooking, you could prepare a recipe book and sell it in the form of eBooks. You can sell them through websites and forums etc. Above all, you could even encourage others to promote your eBook for a commission.

2) Selling of pictures:
You can also click photographs of all kinds and sell them on websites. There are websites which deal with selling and buying of photographs of antiques etc. Once you sell your photographs to a particular person on the internet, he or she will use it for making calendars etc. You may also sell your copy rights to the concerned person who purchases your pictures, through the internet.

3) Offer online consulting service:
You could also cash your talent by offering consulting time through the internet. It could be in the form of online chatting or you could also conduct online tutorial sessions. This is yet another good internet business opportunity for those who want to make online money by offering consulting services.

4) Earn money by selling content online:
You can earn money through blog writing. Look out for websites that encourage article writing service. They are SEO based types. You can offer article writing service for people’s website. However, you can also earn money through writing articles for your websites too.

5) Get into affiliate marketing:
There are so many products available online. You can even earn residual income through selling affiliate based products.

6) Become virtual assistant and earn online money:
You can start taking advantage of another type of internet business opportunity by becoming a virtual office assistant. There are people who would prefer to outsource their office tasks to a virtual assistant. This step, helps them to save time, in order to devote his precious time towards creative activities. You can pick up online work on a part time or full time basis. You can become a virtual assistant for almost any type of work. You can take up jobs, such as accounting, building websites etc.

Get started with any of the above mentioned internet business opportunity that is suitable to you. If you have a couple of choices, start with the one which you love the most.

Article Source: http://www.ArticleStreet.com/

How To Achieve Effective Internet Advertising

by: James Copper

Internet advertising is one of the most effective ways of marketing. It can reach innumerable audiences by breaking the barriers of geographic locations and time. Internet advertising is done through various applications present on the World Wide Web. These include search engine result pages, e-mail marketing, affiliate marketing, and social media marketing. The primary benefit of advertising through the web is the lower costs that incur while distributing the information to huge mass audiences.

Technical and Creative Marketing

Internet advertising, also known as online advertising, is a technical and creative mode of marketing. The various aspects to be considered involves design, content, potential market, and prospective audiences for the product. Internet advertising helps in reaching the product to millions of people at very low cost as compared to the other traditional techniques of marketing. The various types of strategies used in Internet marketing require your creative skills, which can either, make or break the advertising plan designed by you.

Steps for Effective Internet Advertising

An effective Internet advertising includes four steps that help in promoting the product online. These include-

- Planning: The chief component of Internet marketing is a well-planned marketing plan, which helps, in online promotion of the product. It involves observing your product and services as well as of your competitors. A businessman should finalize the best plan suitable for your business.

- Strategy: This step involves making a strategy through which you can well execute your marketing plan. This also involves choosing the best online medium and suitable advertising budget in order to get maximum output and sales.

- Tracking: You can always know the success rate of your ads by tracking them. Through tracking, one can also make out that which ads are attracting more audiences and which part of the ad attracts them the most.

- Studying: After tracking your ads, you can easily study the numbers of visits and thus can verify whether your advertising statistics helped you in promoting your product on the web or not.

Tips for Avoiding Internet Advertising Mistakes

Although, Internet is a cheap and effective way of advertising, but one must always follow certain tips to avoid any kind of mistakes that can take place. Some of these include-

- Save Money: Always advertise your product through sites that deliver quality service, which can help you in increasing sales.

- Avoid Pop-ups: Avoid advertising through pop-ups as the increasing use of pop-up blocking utilities has made pop-ups less applicable.

- E-marketing: It is a very good tool for online promotion but it must be used properly. Avoid sending SPAM mails to people and only contact those who have opted for your product listings.

Target Your Efforts

If you want your online ads to reach the suitable audiences, then you should always target your efforts. This means your ad should be reachable and accessible only by the people that are interested in buying the product. For targeting, you need to buy display ads on various websites or can also purchase cost-per-click (CPC). Through CPC, customer is directly linked to the website of the business. Although, CPC is an expensive way of Internet advertising, it assures you of reaching the qualified audiences which results in more sales and profits.

Article Source: http://www.ArticleStreet.com/

5 Reasons Freebie Force Stands Out From The Rest

by: Herman Carpenter

A lot of internet marketing programs go on and on about what they can do for you and how you will take advantage of such an amazing program. What many do not inform you of is what they do not do that many of the scams online trick you into. Here are five reasons Freebie Force stands out from the rest of the programs online.

First, you will find that this program is not some cheap coupon service that is kind of cheesy. Instead of wasting your time receiving small coupons for ten cents off of some product, you will be given legitimate items worth your time. You will be given free gift cards that can save you up to twenty five dollars on various items.

The next reason this program stands out from the rest is because it is always updated and fresh. You do not have to worry about looking at the same list every day or finding products that have been listed for months. Every day the list is updated and new freebies are posted. This keeps you up to date with the finest products online.

There is nothing worse than being forced to fill out a long survey and hand over personal information just to receive a free card or product. With Freebie Force, you do not have to worry about filling out some 20 page survey. You will automatically be qualified to receive top of the line products for free.

In addition to the site being updated daily, you also do not have to worry about finding bogus offers that are nothing more than a scam. You will find legitimate offers and products worth your time. What good is an expired offer to you? Not good at all and that is precisely why you want to become a member of this program.

Lastly, there is no pressure on you to make a certain amount of offers or purchases each month. Many programs online today force you to purchase a certain amount from them each month in order to remain a member. There are no required purchases and certainly no required quotas you must meet to remain a member. This takes off any pressure and allows you to work at your own pace and build off of your ongoing knowledge.

There are several problems with the numerous scams you have to be wary of online. This article explains exactly what Freebie Force does not do to trick you or waste your time. It is a legitimate program that will provide you with amazing products and offers every day.

Article Source: http://www.ArticleStreet.com/

Online Tenders Portal For All Your Business Needs

Solutions to your business needs 24/7, TendersWorldwide.com
Tenders Worldwide is the best online portal for all of your business needs locally and globally, period. We offer an easy to navigate, user friendly format that you are sure to appreciate.
It provides you with daily updated online information regarding business leads, opportunities and tenders from all the government, public & corporate sectors, covering every business type imaginable.
Let’s say for example, you produce raw materials of any kind, but you also need to buy new equipment for processing, we CAN help!
You are always looking for new export leads for your finished goods? We CAN help!
Marketing your new product to people looking for it in every corner of the earth? We CAN help!
Need to be “in the know “on the latest business news? We CAN help!
Searching for government contracts for your company? We CAN help!
Need a subcontractor? We CAN help!

More than 1,00,000 business propositions at your disposal any time, day or night, with an average 2,000 to 4,000 being added daily.
Get the edge on your competition, 24 /7, while your competition is left behind.
And how, you ask? SIMPLE!
Tenders Worldwide email and SMS alerts, an absolutely unlimited amount of new leads of business inquires day and night, 365 days a year.
Best of all, it is so inexpensive, done on your terms, your time, on your computer whether you are at the office, home or on vacation. If you’re online, you’re in business; yes it is literally that simple! Your customers are online looking for you! Are you ready for more customers or be left behind wondering where they have gone?
Tenders Worldwide, offering you a genuine marketing tool for a fraction of the cost compared to traditional marketing.
How does Tenders Worldwide work?
Easy navigation and search options
Our catagories are broken down by location, whether it be city, state, or country. So location doesn’t matter, but cost does, no problem search for an item or service by cost.
Keyword search; YES, it’s like blue pages, yellow pages, all in one, but never growing outdated!
Inexpensive subscription plans to choose from through our simple and secure online payment gateway.

Classifieds* Notices*National and International Tenders* Procurement*Business News* Blue Pages* Yellow Pages
Tenders Worldwide, India and beyond!
We have both registered subscribers and over 5,000 paid subscribers already, but are aggressively expanding our subscriber base.
Become a franchisee of Tenders Worldwide
We are establishing Tenders Worldwide Authorized Franchisees in every Indian city.
Are you a company, Individual, employment exchange, recruitment services bureau, broker or agency is sure to see the business opportunities by partnering with Tenders Worldwide? We are also interested in franchise resellers/dealers or other internet related business people who may be in contact with prospective subscriber or has an existing Browsing Center or an Internet Cafe may also become our Tenders Worldwide Authorized Franchise.
Please click here for more information!
http://www.tendersworldwide.com

Article Source: http://www.ArticleKit.com/

1/10/2009

Business Development Using Your Web Site

The first rule of online business development to remember when you are searching for a business idea is to pick the one that works personally for you. Even if you already have a business and are considering adding an online presence to it.

Your personal niche picture based on your own life experience and training. Often times the best small business development idea you can come up with is one that you will have fun doing. That is personal and clearly you.

Where we get a bit confused sometimes is when a home business opportunity comes up that we do not like but we know we have the skills to make it work so, the question arises, do we need the money or the fun more? If we really know we are good at it and can help others with it maybe we can find the passion in it.

Maybe in the marketing of it or in the building of our business development center site of it. Or perhaps in helping others to do better at something. Then taking joy in it.

People will soon be beating an electronic pulse path to your small business development center. You are now capable of bringing home the bacon. You use your personal voice passion and skill to make something in the world available and useful to others.

Another example, and this is important, is some of us have good inter net and computer tech skills and some of us do not. If you are either one you need to find someone else who has the opposite skills to complement yours and complete the puzzle. Then you are ready to move on.

Or you need a darned good host who will provide you with tools and aid that will allow you to be yourself and build a high ranking web site whether you have html or programming skills or not. You as a founder of an enterprise who has enthusiasm, passion and motivation as well as your own personal brain aka being yourself will often help a business thrive and survive far beyond other companies in the same field.

You want to learn how the content, traffic, pre sell and monetizing combination works. Learn this from a great host team and your chances of success increase dramatically. Be business like but learn how to harness your personal voice and happiness quotient at the same time.

In addition, modern technology and the Internet has made it possible and easy for almost anybody to thrive with a small business web site development plan that is professional and works. As long as you love your idea and you understand it then you will have a thriving business. Sometimes you will find you are a good natural leader of a specific business but are not good at it.

That is where the web host with a well developed forum group comes in. If they are really good they will have a rocking socking team of forum leaders with lots of learned and natural skills to help you out.

This is usually found in their affiliate group and goes deeper in their web site forums with highly qualified business development strategy. This is based on years of being in business and thousands of questions that will of already been answered. You can tap into this rich library of knowledge when you build your affiliate program and business development strategy.

This means you pick people to work with you who are good at the different technology business development parts of the business and are good marketers or leaders. This is so they will naturally work with you to help them and you succeed.

This is like a lock and key. You both need each other to do a function but are of no value by yourselves. Got it? Good. Let us move on.

The second rule you should remember when selecting the best business development plan is if there is a good marketing system in place. My experience is that the content, traffic, pre sell and monetize formula will work best for you.

You need to have a business plan development laid out by your host that is light years ahead of virtually all the competition. This will help generate the best possible targeted traffic to your site business and eventually these will become subscribers to your email newsletter. Yes my friend the inter net business development marketing arena is that competitive.

While you run your business always keep in mind that without traffic you do not have a business no matter how good your idea is. So, here we go again. If you have a good marketing system, all you need to do now is find a good product, which is easy to do, with some focused research.

Many will just pass this opportunity by and never see it. I hope you see it.

When selecting the best business development consultant to work with you are loading lots of advantages that only the best business development opportunities will have for you. These advantages may not look very important at first but they will eventually make the difference between earning some spending money from your business opportunity and regularly taking in a good check every month from your business development marketing without ever having to leave the house.

The best of the inter net business opportunities usually have a long and detailed section on affiliate information. Go to these sections and check out their details.

These details should provide you all the information you need to know and how best to sell the inter net business opportunity as an affiliate. It will also be a major boost in knowledge for you to build a web business development presence that works.

Having a large affiliate section is important since you will not make any money off of your business without sales. I know, no kidding. However over ninety-nine percent of all on line businesses do NOT make a profit so please, please try and trust me here okay?

The larger the affiliate section, the easier it will be for you to make an income off your home inter net business. Some of the best opportunities even have a list of key contacts for links and in the forums. If they go this far to help you, maybe check these out closer, because they are sincere, which is good for you because these are the kinds of human beings who will make you successful.

Do not feel bad if you are refused at first. You just need a very good business development company to show you how to build an effective web presence on the net and you are seeing that here on this web page.

It is also a good idea to go with inter net business development opportunities that have a detailed and specific payment policy and preferably one that allows you to be paid for second tier affiliates. Third tier affiliates are not a good idea because the price has to be goosed up too much. Too many levels raises the price to where the commissions are too small and the price is too high and just does not sell.

You are paid for affiliates that you introduce to the business program. This way you can earn an income off both your business development site sales and those of the ones who have joined the affiliate program you are now participating in.

At the risk of being trite, this feature is very powerful. This can make a big difference in the size of the paycheck you receive.

Article Source: http://www.ArticleStreet.com/

How To Start An E-Commerce Business

By: biggso

The dot.com boom of the 1980s permitted legions of people to cash in on the mushrooming availability and popularity of the Internet but when the bubble burst, there were those who did not cash in but instead ended up owing the bank a small fortune. Those who profited were also those who were able to find a way of starting an ecommerce business without a bank loan. Granted, some might have dipped into their credit cards or homes equity, which is only marginally better but by and large they only invested that which they knew they could afford to lose.

At this point in time potential web entrepreneurs are a lot more hesitant to march to the bank and ask for a loan to fund their ecommerce business. They have learned from the mistakes of others and perhaps they are already so strapped in their personal finances that they know adding another monthly payment will send them over the abyss. Those who are able to not take out the loans in order to invest them in a shiny new ecommerce opportunity will also be those who will live to try another day. The others who may or may not succeed will require years some even decades to financially recover from a failure.

It is important to understand that you do not need to start an ecommerce business with a bank loan. Instead, there are alternative ways of funding your entrepreneurship and those methods might in the long run be safer. For example, you will need a great computer and the latest software to make your presence known on the Net. While it is tempting to buy the latest and greatest machine, find out if you can simply upgrade that which you already have.

Usually you will be able to do so for a fraction of the price that a new system costs. If a new computer system is indicated, wait until special sales events come up and take advantage of them. Refurbished units and used machines which are for sale on many of the major auction sites are also a good idea. Similarly, do not worry about having an office to start out. You spare bedroom will work just fine until the money begins to roll in. It is important that you do not spend money on items which will do little to further your business.

Thus, if you are making and selling e-books, an office is unnecessary. Advertising, packaging and other incidentals can all be tackled at a shoe string budget until your business grows to such an extent that you can get a bit fancier. While it is tempting to ask for money from the bank, remember that you will need to repay this money no matter what. Starting an ecommerce business without a bank loan makes more sense in the long run, since you will be able to finance the next phase of your business with the monies you earn from the current phase.

Article Source: http://www.ArticleStreet.com/

1/04/2009

Turbo Boost Your Sales

1. Design your web site to be a targeted resource center.
Choose one subject and build on it. You'll gain repeat visitors that are interested in that topic.

2. Offer something that is really free.
If people go to your site and what you said was free really isn't, you'll lose their trust and they won't buy anything.

3. Add a chat room or message board to your website.
People want to interact with other people that have they same interests as them.

4. Entice people to link to your web site by giving them something free in return.
This'll increase your ranking in some search engines.


5. Trigger your reader's emotions in your ad copy.
Example, if you sell a book on gambling tips, tell them the feelings they'll get when they win money.

6. Make sure your site looks good in all browsers.
You could be losing sales because it looks distorted in some web browsers.

7. Increase your sales by e-mailing full page ads to your e-zine subscribers.
Remember to tell people before they subscribe or they may consider it spam.

8. Ask people questions in your ad copy that make them think about their problems.
For example: Do you want to be free of your debts?

9. Magnify the size of your prospects problem in your ad;
Show how your product can solve it. The bigger the problem, the more sales you'll have.

10. Invest a percentage of your profits right back into your business.
Spend it on marketing, product improvement, customer service, advertising, etc.

SOURCE
http://planyourfutures.blogspot.com/

1/03/2009

9 Business Tips For a Successful Business Year

By Howard Lewinter

The New Year always brings about some degree of self-examination and resolution. But while many of us are busy looking for ways to improve ourselves personally, CEOs, company presidents and business owners need to be making the same effort to determine how to improve their business profitability and business success in the coming year.

Specifically, business people should be examining how their business operates as well as their leadership as CEO, president or owner. Smart business leaders understand that those who do not keep up with change will surely lose out to the competition and will view this time as a valuable opportunity to review each and every aspect of the business to ensure it is operating as efficiently as possible.

Instead of an all-too-predictable 'Ol' Lang Syne' filled with unrealistic promises and resolutions, this is a time to ask yourself some very hard, revealing questions about where you and your business are going. If you don't ask the hard questions now to pinpoint how to improve your business, then when will you invest the time needed to ensure the company continues to prosper?

A good place to start the review is at the very heart of your role with the business. Specifically, ask yourself, "Do I really want to be more successful this year?" The answer is most likely, "yes". After all, that's one of the reasons you got into business for yourself anyway: to show the world that you can make it on your own, you can do it your way. But has the business brought you the success and personal lifestyle that you want and deserve?

In many cases, business people want something more out of the business he or she started. More money. More recognition. More freedom. More creativity. More control over one's destiny. If this sounds like you, and you want to get something more from your business you've got to invest more personally into your business.

Let's look at the following nine business success tips for the New Year:

• Be open. Never think that you have heard it all or seen it all. You haven't. For example, there is always another great business idea just around the corner. However, you must thoroughly understand your business if you are to recognize the opportunity when it arrives. The best ideas can come from your employees and customers. But if you're not in constant contact with them you will certainly miss out on the opportunity.

• Be open to change. Never think that there is only one way. Business is more than just a one or even a two-way street. It is a bustling intersection leading you down the road of success. If you don't stay aware then you will miss your turn when the opportunity comes. The company down the street you compete with may be very open to change. If you are not open to being progressive then you are giving your business away to the competition down the street.

• Listen to your customers. Customers are the heartbeat of your business. Without them, there isn't any business. Some of the best ideas for new products, services and innovation come directly from your customers. Get yourself, key management and employees in the habit of asking questions and getting feedback from your customers, both new and established. Your customers will appreciate their opinion counts. If you do implement a customer's suggestion, be sure to let them know. It will help demonstrate just how valuable they are to you.

• Listen to your employees. All too many business people overlook their employees, which can be an extremely costly mistake. You must listen to every single employee in your company; especially those in front line positions, like receptionists, or even those on the janitorial staff. Your employees are the eyes and ears of your company. Employees are often aware of what is going on in the business and many times know what's happening before management. As with customers, some of the best ideas can be generated from your employees, and you need to recognize and encourage them for their contribution. It will only make for a stronger, better, more productive and ultimately, stable company. In addition, be sure to continuously communicate to employees a message of stability as well as underscoring the company role as a secure work environment where employees can enjoy their work and career.

• Review your performance. Employees receive yearly reviews, but who reviews you? If you do not already work with a trusted business advisor, then identify and begin working with a business consultant who is objective, knowledgeable and can help you improve your performance. It is worth the investment. Certainly you can talk to peers but will they really speak candidly and objectively as they pinpoint your weaknesses and recommend alternative business strategies? Rather doubtful. They may even be hesitant to tell you what you really need to hear. Hiring the right business consultant means you get the very best advice possible to help ensure your company's future. It is imperative to review yourself consistently. You need be ready to look at yourself and be open to changing what must be changed no matter how difficult, a task that is near impossible without impartial, expert business advice. A good business consultant will help you to perform reality checks on yourself and your business.

• Recommit yourself to the business. You started your business with a dream, but eventually reality and life may have gotten in the way. You must be committed to constantly putting yourself back on track. You are your business, and your business is a reflection of you. Your employees and your customers look to you for inspiration and leadership. Be sure to inspire them and increase their confidence each and every day.

• Look in the mirror with high expectations. How can you be critical and have high expectations of others unless you expect the same of yourself? It is up to you to set the example, to be the example. Set high expectations for yourself and be sure to live up to them.

• Evaluate the company from top to bottom. Review each aspect of the business. Leave nothing to chance. Take the time to look particularly at sales and marketing. Make sure your sales department understands exactly what is expected and has a detailed plan for generating leads and closing sales. Look carefully too at which products or services are outdated, and take time to study the competition. What are they doing better than you and what are their weaknesses?

• It's the little things that count. Thank someone for a job well done. Send a note of thanks to a new customer. Then send one to a long established customer. Acknowledge birthdays and new babies. Take note of the new paint on the wall or the new office equipment. Sit in on a meeting or training session that you are not expected at to show your interest and support. Make customers, employees and yourself feel good about your company.

In today's economic times, you can no longer coast along as you may have in the past and hope to get by and make a profit. It's critical that you take the time to plan your business strategy to achieve success. You can't afford to wait any longer. Take action today so you can ring in profits in the New Year!

http://www.TalkBusinessWithHoward.com

How To Write A Successful Business Plan

by: Jason Kay

Whether you are planning to start a brand-new business, expand an existing company, or get financing for a business venture, you will need to write a business plan. A business plan not only lends your business a sense of credibility, but also helps you to cover all your bases, increasing your chances of success.

Although writing a business plan can be a lengthy, intimidating project, it is not necessarily difficult. Here is an overview of how to write a successful business plan.

What to Include in Your Business Plan


Your business plan needs to demonstrate that you have thoroughly considered all aspects of running your business. To that end, the standard business plan has nine major sections, covering everything from your business’s mission statement to a detailed financial analysis.

Executive Summary

The first – and most important – section of your business plan is the executive summary. This section is so important that it should literally be the first thing the reader sees – even before the table of contents! However, it should also be written last, as you’ll have a better understanding of the overall message of your business plan after you’ve researched and written the other sections.

One of the most important parts of the executive summary is the mission statement. The mission statement is only three or four sentences long, but it should pack the most punch out of everything else in your business plan: Those four sentences are responsible for not only defining your business, but also capturing the interest of your reader.

The rest of your executive summary should fill in the important details that the mission statement glosses over. For instance, your executive summary should include a short history of the business, including founder profiles and start date; a current snapshot, listing locations, numbers of employees, and products or services offered; and a summary of future plans and goals.

This section is a candidate for a bulleted format, which allows you to list main points in a manner that is easy to scan. Avoid using too much detail – remember, this section is a summary. A page or two is usually sufficient for an executive summary.

Market Analysis

The next section of your business plan focuses on market analysis. In order to show that your business has a reasonable chance for success, you will need to thoroughly research the industry and the market you intend to sell to. No bank or investor is going to back a doomed venture, so this section is sure to fall under especially close scrutiny if you are looking for financing.

Your market analysis should describe your industry, including the size, growth rate, and trends that could affect the industry. This section should also describe your target market – that is, the type or group of customers that your company intends to serve. The description of your target market should include detail such as:

• Distinguishing characteristics
• The needs your company or product line will meet
• What media and/or marketing methods you’ll use to reach them
• What percentage of your target market you expect to be able to wrest away from your competitors

In addition, your market analysis should include the results of any market tests you have done, and an analysis of the strengths and weaknesses of your competitors.

Company Description

After your market analysis, your business plan will need to include a description of your company. This section should describe:

• The nature of your business
• The needs of the market
• How your business will meet these needs
• Your target market, including specific individuals and/or organizations
• The factors that set you apart from your competition and make you likely to succeed

Although some of these things overlap with the previous section, they are still necessary parts of your company description. Each section of your business plan should have the ability to stand on its own if need be. In other words, the company description should thoroughly describe your company, even if certain aspects are covered in other sections.

Organization and Management

Once you have described the nature and purpose of your company, you will need to explain your staff setup. This section should include:

• The division of labor – how company processes are divided among the staff
• The management hierarchy
• Profiles of the company’s owner(s), management personnel, and the Board of Directors
• Employee incentives, such as salary, benefits packages, and bonuses

This goal of this section is to demonstrate not only good organization within the company, but also the ability to create loyalty in your employees. Long-term employees minimize human resource costs and increase a business’s chances for success, so banks and investors will want to see that you have an effective system in place for maintaining your staff.

Marketing and Sales Management

The purpose of the marketing and sales section of your business plan is to outline your strategies for marketing your products or services. This section also plans for company growth by describing how the growth could take place.

The section should describe your company’s:

• Marketing methods
• Distributions methods
• Type of sales force
• Sales activities
• Growth strategies

Product or Services

Following the marketing section of your business plan, you will need a section focusing on the product or services your business offers. This is more than a simple description of your product or services, though. You will also need to include:

• The specific benefits your product or service offers customers
• The specific needs of the market, and how your product will meet them
• The advantages your product has over your competitors
• Any copyright, trade secret, or patent information pertaining to your product
• Where any new products or services are in the research and development process
• Current industry research that you could use in the development of products and services

Funding Request

Only once you have described your business from head to toe are you ready to detail your funding needs. This section should include everything a bank or investor needs in order to understand what type of funding you want:

• How much money you need now
• How much money you think you will need over the next five years
• How the money you borrow will be used
• How long you will need funding
• What type of funding you want (i.e. loans, investors, etc.)
• Any other terms you want the funding arrangement to include

Financials

The financials section in your business plan supports your request for outside funding. This section provides an analysis of your company’s prospective financial success. The section also details your company’s financial track record for the past three to five years, unless you are seeking financing for a startup business.

The financials section should include:

• Company income statements for prior years
• Balance sheets for prior years
• Cash flow statements for prior years
• Forecasted company income statements
• Forecasted balance sheets
• Forecasted cash flow statements
• Projections for the next five years – every month or quarter for the first year, with longer intervals for the remaining years
• Collateral you can use to secure a loan

The financials section is a great place to include visuals such as graphs, particularly if you predict a positive trend in your projected financials. A graph allows the reader to quickly take in this information, and may do a better job of encouraging a bank or investor to finance your business. However, be sure that the amount of financing you are requesting is in keeping with your projected financials – no matter how impressive your projections are, if you are asking for more money than is warranted, no bank or investor will give it to you.

Appendices

The appendix is the final section in your business plan. Essentially, this is where you put all of the information that doesn’t fit in the other eight sections, but that someone – particularly a bank or investor – might need to see.

For instance, the market analysis section of your business plan may list the results of market studies you have done as part of your market research. Rather than listing the details of the studies in that section, where they will appear cumbersome and detract from the flow of your business plan, you can provide this information in an appendix.

Other information that should be relegated to an appendix includes:

• Credit histories for both you and your business
• Letters of reference
• References that have bearing on your company and your product or service, such as magazines or books on the topic
• Company licenses and patents
• Copies of contracts, leases, and other legal documents
• Resumes of your top managers
• Names of business consultants, such as your accountant and attorney

Writing a Successful Business Plan

Despite the quantity of information contained in your business plan, it should be laid out in a format that is easy to read. Just like with any piece of business writing, it is important to craft your business plan with your intended audience in mind – and the bankers, investors, and other busy professionals who will read your business plan almost certainly won’t have time to read a tedious document with long-winded paragraphs and large blocks of text.

Business plans for startup companies and company expansions are typically between twenty to forty pages long, but formatting actually accounts for a lot of this length. A strong business plan uses bullet points throughout to break up long sections and highlight its main points. Visuals such as tables and charts are also used to quickly relay specific information, such as trends in sales and other financial information. These techniques ensure that the reader can skim the business plan quickly and efficiently.

Think of your audience as only having fifteen minutes to spend on each business plan that comes across their desks. In that fifteen minutes, you not only have to relay your most important points, but also convince the reader that your business venture merits a financial investment. Your best bet is a well-researched business plan, with an organized, easy-to-read format and clear, confident prose.

Tips for Prescribing a Future for Your Business

by: Adele Sommers

Are you wondering what the future holds for your business? Whether you want to predict your future or prescribe an outcome of your choosing, you’ll have plenty of company!

Throughout history, we humans have tried many ways to predict the future, from reading palms to stargazing. Today, we refer to these as descriptive methods when we attempt to describe objectively what the future will be or could be.

On the other hand, prescriptive methods focus on determining what the future should be. These techniques can help us clarify our preferences and values so we can create a vision of what we would like to see in our lives, businesses, or communities.


Once we understand what we would like the future to represent, we’re better able to take the actions required to implement it. Ideally, that future will align with our passions, gifts, and what we (or our companies) can really be the best at doing. This article suggests a two-stage process for achieving that goal.

First, Identify Your “Hedgehog Concept”

So, what can you be the best in the world (or at least in your community) at doing? This thought-provoking reflection is one of many from Jim Collins’ “Good to Great: Why Some Companies Make the Leap…and Others Don’t.”

Collins’ team examined 1,435 companies to see which ones made substantial gains in profitability and sustained those improvements over 15 years or more. Since the 1970s, only 11 companies had risen from mediocrity to greatness and stayed there — topping many other prosperous firms that lacked the same staying power.

Of eight characteristics these companies shared, all held an unshakable adherence to becoming the best in the world at whatever they did. Each company committed to doing only those things and nothing else. That sometimes meant dropping their core businesses to pursue other things at which they could become the best in the world.

Collins and his team coined the term “hedgehog concept” to reflect a single-minded determination and focus that, similar to that of the hedgehog animal, attempts to do only one thing really well, such as curl up and roll. A hedgehog concept actually represents the intersection of three areas:

1) What you’re most passionate about
2) An understanding of what you could be the best at doing, and
3) A metric that drives your economic engine and helps you measure results.

Keep in mind that according to Collins, this concept is not a goal, strategy, or plan, but an understanding of what you can and can’t be the best at doing. Until you develop your hedgehog concept, you won’t know your true vision, mission, or purpose.

Next, Define Your “Business Success Criteria”

Do you have a crystal clear idea of the types of business undertakings that align with your gifts, talents, passions, and strengths? In that same context, have you thought about whether your business can be the very best in the world at doing those things?

If the answers are “yes,” you are in an excellent position to choose the ventures that can give you the greatest satisfaction and results.

If you’re not yet totally clear about the answers to these questions, developing a set of “business success criteria” can enable you to select worthwhile endeavors with much deeper insight, and thus set the conditions for successfully pursuing them. A hedgehog concept thereby represents part of the formula you can devise to identify and choose among your very best options.

Why is this so important? It’s not uncommon for people to wander into businesses, projects, and professions opportunistically, which means that they often select the next available and convenient thing that comes along. At times, this may be necessary for financial reasons. But unless we understand our underlying success criteria, we might not recognize the options that truly fuel and inspire us — those that are best suited to our passions and strengths.

Some of your criteria could be practical considerations, and others more lofty ideals. But all of your criteria will be essential to achieving balance, fulfillment, prosperity, and higher contribution in your life.

In conclusion, a set of carefully crafted success criteria fueled by a potent hedgehog concept provides an unbeatable strategic advantage, and an excellent direction-finder for prescribing your future!